Prevent Loyalty Programs Revenue Looses

A correct implementation of loyalty programs will be a key part of organizational objectives, nowadays organizations need to avoid their clients not to go away to another company. 

On telco enterprises with strong promotions of other operators, and lots of clients changing of company this will be a control to avoid revenue looses. More than a 1 million USD could be saved by checking a correct implementation of loyalty programs identifying loyalty discounts assigned out of loyalty policy or clients with more than one discount given. 

Developing procedures and programs which can obtain information from de billing system could help to prevent this risk.  Make effort on duplicate items such as loyalty discounts and promotions, clients with more than one discount will be considered to report to retention areas in order to be check.

Also it would be a good idea to check duration of loyalty programs, check that disccounts will be end on time to avoid long term discounts, sometimes used by clients for ever. Its important assure that the value of the discount or the promotion its also according with the loyalty program validated by our organization.

Those efforts would be mantain updated frequently on time because of constant new comercial offers of competitors and will be periodically executed. Its necessary to executed the control designed more than once a week and it will be a good idea executed before each billing cycle and report all policy errors to be manage by different loyalty, sales or billing system areas.

Its helpful make and useful make good relations with loyalty and sales areas in order to manage policy wrong application discounts to avoid the revenue looses that it would represent.